Delivering hope and happiness to the elderly through compassion and care.

1,00,00,000

Reaching 10 million elderly across India

30,000

A community of 30,000+ educated active seniors

350

A network spread across 350+ Indian cities

33 +

Serving the Indian diaspora across 33 countries

India’s largest community of active seniors and trusted eldercare service provider

Senior Community

India’s leading community of active seniors.

Eldercare

Curated plans meeting every need of the elderly.

Samarth Privilege Card

Save on health expenses & get exclusive benefits

Shop

The one-stop-shop for elder-friendly products

LEADING THE LONGEVITY ECONOMY IN INDIA

Building a complete eldercare ecosystem

Research, Consulting & CSR initiatives

Corporate Partnerships

Comprehensive eldercare at home

National Eldercare Helpline

Creating social impact through collaborations and partnerships

Happy aging is a wonderful thing. Say hello to life and embrace old age with confidence and cheer. Since 2016 Samarth has been working with the elderly community in India and leading the way in building a sustainable eldercare ecosystem. Our mission is to infuse positivity and confidence in the lives of the elderly through a curated community that encourages active engagement; a set of trusted products & services tailored to their everyday needs; and access to family-quality support and care at home, for those who live alone. Our aim is to give the elderly a life with dignity and confidence, and ensure complete peace of mind for their children.

Serving the Indian diaspora globally

Elderly Population

Our Approach

Create a platform for urban elders that acts like a ‘support group’ for emotional well-being, engagement, and ‘trusted’ information
Comprehensive support to age at home, as a flagship service for elderly and their children. Filling the biggest gap to establish trust
Curate, develop and offer products and services against identified need gaps and opportunities through proprietary & open channels
Enable wide access, blend tech with touch, support positive unit economics.

ET Now: Samarth's journey to build the best eldercare services available nationally

In the last five years, Samarth has been quietly focussed on working with the elderly community …

Samarth Community - Reinventing life for elderly in India

A growing number of seniors in cities are living independently as a result of systemic socio-economic changes. …

How Samarth Eldercare is Serving The Senior Market Nationally with Touch & Tech

Samarth Eledercare, launched in 2016, is built with the mission of bringing peace of mind and happiness to elderly in India …

Reliable family-like support for parents in India

When the children, who we assist in caring for their parents, feel happy, we feel that we are fulfilling our mission. Extending comprehensive support to Vamsi’s parents in Hyderabad so that he feels reassured in China is one of the hundreds of stories that Samarth is a part of… everyday across India and 20 other countries.

Hospital visits: one of the many aspects of Samarth Eldercare

Rashmi Agarwal, our care counsellor went out of her way during a hospital visit with the elderly couple under her care, and ensured prompt medical care for them.

MEET THE FOUNDERS

Samarth Leadership

ASHEESH GUPTA

B. Tech (IIT Kanpur), MBA (IIM Calcutta), Industry Scholar (CIHF, Cornell University)

Asheesh served as a management consultant at McKinsey & Company's India & European offices, is a media entrepreneur who co-founded 9.9 Group, and an education leader involved in establishing Universities in the private & government sector. His passion for quality in eldercare is the driving force at Samarth.

GAURAV AGARWAL

B. Tech (Manipal Institute of Technology), MBA (FMS, Delhi)

Gaurav is a seasoned professional with nearly two decades of experience in setting up and managing service operations at Citibank and Stanchart, and fast-scaling micro-finance start-ups like Fino. He brings a unique ability to execute alongside the frontline while architecting strategic solutions.

ANURADHA DAS MATHUR

MA Economics (Cambridge University), Yale World Fellow (Yale University)

Years of being a pillar of support for elders in her family has given Anuradha deep insights and further fuelled her passion to help senior citizens. A person with boundless energy, she is the Founding Dean of The Vedica Scholars Programme for Women and Co-founder of 9.9 Media.

SANJAY AHUJA

B.E. (Delhi College of Engineering, MBA (JBIMS, Mumbai)

First-hand experience of balancing life between his children and family in the US and the needs of his parents living in India motivated Sanjay to co-found Samarth. He has worked in thirty five countries with organizations such as Halliburton, IBM, and CMC and has built an innovative consumer products company in the US.